Pure white RAL 9010
Color values
HEX #FFFFFF
RGB 255, 255, 255
HSL 0°, 0%, 100%
Series Whites & Blacks
All formats
HEX #FFFFFF
RGB rgb(255, 255, 255)
HSL hsl(0, 0%, 100%)
CSS var --color: #FFFFFF;
RAL RAL 9010
Color analysis
Temperature Neutral
Luminance 100%
Saturation 0%
Brightness 100%
WCAG accessibility
On white background
Aa — The quick brown fox jumps over the lazy dog
1.00:1
AA Fail
AA large Fail
AAA Fail
AAA large Fail
On black background
Aa — The quick brown fox jumps over the lazy dog
21.00:1
AA Pass
AA large Pass
AAA Pass
AAA large Pass
Tint & shade scale
Use this color in other tools
Where it's used
The definitive white of the RAL system — a warm, clean pure white used across architecture, automotive, consumer goods, medical equipment, and industrial facilities worldwide. Its warmth prevents clinical coldness, making it the first choice for interiors, facades, window frames, and kitchens. Pairs universally with all RAL colors.
About this color
RAL 9010 Pure white is a RAL Classic color with HEX value #FFFFFF, RGB(255, 255, 255), HSL(0°, 0%, 100%). It belongs to the Whites & Blacks family (RAL 9xxx series). WCAG relative luminance: 100%. Contrast on white: 1.00:1. Contrast on black: 21.00:1.
FAQ
RAL 9010 Pure white is a standardized color from the RAL Classic palette, used in industry, architecture, and design for consistent color communication. Its HEX value is #FFFFFF, equivalent to RGB(255, 255, 255).
The HEX code of RAL 9010 Pure white is #FFFFFF. In CSS you can use it directly: color: #FFFFFF; or background-color: #FFFFFF;. Its RGB equivalent is rgb(255, 255, 255) and HSL is hsl(0, 0%, 100%).
RAL codes (e.g. RAL 9010) are physical paint standards created for industrial use — they define exact pigment formulations. HEX codes (e.g. #FFFFFF) are digital representations for screens. The conversion is approximate: the same HEX can look different on screens vs. painted surfaces due to lighting, texture, and pigment variance.
WCAG contrast ratio compares the relative luminance of two colors: (L1+0.05)/(L2+0.05), where L is calculated from linearized RGB values. RAL 9010 Pure white has a relative luminance of 100%, giving a contrast of 1.00:1 on white and 21.00:1 on black. AA requires ≥4.5:1 for normal text.
The HEX value #FFFFFF is the closest digital approximation of RAL 9010 Pure white, but not an exact physical match. RAL colors are defined by spectrophotometric measurements of physical paint samples. On-screen rendering depends on your monitor calibration, color profile, and ambient lighting.
RAL 9010 Pure white (HEX #FFFFFF) is used in industrial coatings, architectural finishes, signage, and product design wherever whites & blacks tones are needed. RAL Classic codes are the standard reference in European manufacturing, construction, and powder coating industries.
RAL Classic contains 215 standardized colors organized into 9 series by hue family: yellows/beiges (1xxx), oranges (2xxx), reds (3xxx), violets (4xxx), blues (5xxx), greens (6xxx), greys (7xxx), browns (8xxx), and whites/blacks (9xxx). RAL 9010 belongs to the Whites & Blacks family.